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The Winnower is a scholarly publishing platform that provides traditional scholarly publishing tools (DOI, typesetting, archival, and Altmetrics) to traditional and non-traditional media including blogposts, reddit AMAs, class essays, grants, theses, reviews, responses to RFIs, lay summaries, journal clubs, citizen science projects and other new media so that it counts for the scholarly record and the scholar’s career. We’ve been live for ~2 years and have 1220+ publications from universities and individuals around the world.